Mobile Value Added Services (MVAS) Market By Application 2021 | IndustryARC
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Mobile value added services market
Mobile Value Added Services (MVAS) Market: By Application (Financial, Utilities, Lifestyle, Advertising, Broadcasting, Others) By Device Type (Mobile, Tablet, Laptop, PC, Desktop, Others) By Modules (Commerce, Advertising, Location, Others)-Forecast(2016-2021)
Report Code : ITR 0005
Published: 13 January, 2017   No. of pages: 205

  • Report Description
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Mobile Value Added Services Market: Value added service (VAS) is a term used in the telecommunication industry to indicate all non-core services provided to the end consumer. These can include gaming, lifestyle apps, banking etc and previously included SMS, MMS and data access too.

The report describes the mobile value added services market by application types, modules, geography and device type. High level analysis about the Mobile VAS product costs, strategies, future opportunities along with the business landscape analysis of key market players are focused in the report.

Competitive landscape for each of the product types of the mobile VAS market is highlighted and market players are profiled with attributes of company overview, financial overview, business strategies, product portfolio and recent developments. Market shares of the key players for 2014 are provided. 

The prominent players profiled in the mobile value added services market report are :
  • Comverse, 
  • Mozat, 
  • Tapjoy, 
  • Onmobile, 
  • Lumata and others.
The report contains the most detailed and in-depth segmentation of the mobile value added services market.
1. Executive Summary
2. Mobile VAS Market Overview
   2.1. Introduction
   2.2. Market Segmentation
   2.3. Industry Lifecycle
   2.4. Key Industry Players
3. Mobile VAS Market Dynamics
   3.1. Growth Drivers
   3.2. Market Concerns
   3.3. Market Opportunities
   3.4. Industry Pain Points
4. Mobile VAS Market – Strategic Analysis
   4.1. Value Chain Analysis
   4.2. Pricing Analysis
   4.3. Opportunities Analysis
   4.4. Product/Market Life Cycle Analysis
   4.5. Suppliers and Distributors
5. Mobile VAS Market by Application Types
   5.1. Financial
   5.2. Customer Value
   5.3. Lifestyle
   5.4. Utilities
   5.5. Consumer Goods
   5.6. Advertising
   5.7. Broadcasting
   5.8. Others
6. Mobile VAS Market by Device Type
   6.1. Mobile Phone
   6.2. Tablet PC
   6.3. Laptop/Data-card
   6.4. Others
7. Mobile VAS Market by Modules
   7.1. Commerce
   7.2. Advertising
   7.3. Location
   7.4. Others
8. Mobile VAS Market - Geographic Analysis
   8.1. Introduction 
   8.2. Americas
      8.2.1. North America
      8.2.2. Brazil
      8.2.3. Argentina
      8.2.4. Mexico
   8.3. Europe
      8.3.1. UK
      8.3.2. France
      8.3.3. Germany
   8.4. APAC
      8.4.1. China
      8.4.2. South Korea
      8.4.3. Japan
      8.4.4. Australia
   8.5. ROW 
9. Mobile Value Added Services Market Entropy
   9.1. New Product Launches
   9.2. M&As, Collaborations, JVs and Partnerships
10. Investment Opportunities – Analysis by Target companies/customers, Capital Investments, ROI, Payback Period and Source of Funds. 
11. Company Profiles (Overview, Financials, SWOT Analysis, Developments, Product Portfolio)
   11.1. NowSMS
   11.2. Mozat
   11.3. Cycos AG
   11.4. Redknee
   11.5. Canvasm Technologies
   11.6. Comverse
   11.7. Tapjoy
   11.8. Vormetric
   11.9. Onmobile
   11.10. Opencode Systems
   11.11. AT&T
   11.12. Gemalto
   11.13. Verizon
   11.14. NTT DoCoMo
   11.15. Lumata
   11.16. Intersec
   11.17. Trident Telecom
   11.18. Transatel
   11.19. RAC
   11.20. Goldenbytes
*More than 40 Companies are profiled in this Research Report, Complete List available on Request*
"*Financials would be provided on a best efforts basis for private companies"
12. Appendix
   12.1. Abbreviations
   12.2. Sources
   12.3. Research Methodology
   12.4. Bibliography
   12.5. Compilation of Expert Insights
   12.6. Disclaimer
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