The Nutritional Premixes Market is estimated to reach $2,849.5 million by 2027, growing at a CAGR of 6.9% over the forecast period 2022-2027. According to renowned food health expert Dr. Francesco Branca, Director of the Department of Nutrition for Health and Development at the World Health Organization (WHO), "Malnutrition is a challenging problem to handle, but as obesity and undernutrition rates rise, something must be done." Inadequate global food systems are causing a health catastrophe and raising rates of malnutrition. Dr. Francesco Branca believes that there is a lot to do to ensure that people have access to the right food and have enough to eat. According to a 2019 UNICEF report, 69% of malnutrition-related deaths among children under the age of five occurred in India. Additionally, the Food Fortification Initiative claims that the United Kingdom requires folic acid to be added to fortified flour. Although folic acid was not a requirement for fortified flour, the UK government mandated the fortification of non-whole grain wheat flour in 1940. That changed in 2021 when the UK altered the law to mandate the folic acid fortification of wheat flour. With a single stroke of the pen, the new laws halt hundreds of catastrophic neural tube abnormalities each year. Food fortification is therefore required to address malnutrition, which in turn is promoting market expansion. 

North America Holds a major share of the Nutritional Premixes Market as a result of the region's rapidly aging population and significant rise in obesity incidence, combined with unhealthy eating patterns and a growing geriatric population. The Population Reference Bureau's Population Bulletin "Aging in the United States" projects that by 2060, there would be 95 million Americans aged 65 and older, nearly doubling from 52 million in 2018. Additionally, according to data from WHO, 15 million children are born preterm each year and this number is rising. This is projected to aid in market growth.

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Nutritional Premixes Market - Drivers

The Rising Need for Supplements as a Complement to Eating a Balanced Diet:

Supplement and vitamin sales are experiencing a renaissance, with growth across all channels. The advent of COVID-19 has been one of the main causes. Due to the pandemic, sales of health and wellness items have increased, especially as more people started choosing a healthy diet. Secondly, a sizable portion of consumers has learned more about the wellness attribute. Moreover, the need for nutritional premixes has grown as a result of the surge in the popularity of beauty and skincare supplements. Google Ads reports that from March 2020 to December 2020, collagen search inquiries rose by 33%, indicating a rise in interest in the supplement industry's beauty-related division. This continues to aid the market expansion.

The Rising Fortification of Products in the Market:

One of the global targets for improving maternal, infant and young child nutrition set by the World Health Organization (WHO) is to reduce the prevalence of anemia in women of reproductive age by 50% by 2025. To accomplish this goal, large-scale fortification programs and other interventions that address other determinants must be implemented. The market for nutritional premixes is being facilitated by the increasing attention being paid to food fortification.

R&D Investment:

In June 2021, DSM has announced the expansion of its special care premix solution production with the opening of Buk, an extended manufacturing facility in Buk, Poland. The facility would assist in supplying premixes that are trustworthy even more quickly, especially for the medical, newborn and senior nutrition spaces, in order to fulfill the rising demand for such products.

Major Players in this Market:

The major companies in the Nutritional Premixes Market include Barentz International, Cargill Corporation, Glanbia PLC, Koninklijke DSM N.V., Prinova Group LLC, Steggall Nutrition, Vilofoss, Hellay Australia Pty. Ltd., SternVitamin GmbH & Co. KG and Nutricol Ltd.

Over the years, companies have mainly focused on offering various Nutritional Premixes with different health ingredients that have high acceptance across the globe, thereby augmenting their respective positions in the market. Manufacturers in this market are involved in the production of more Nutritional Premixes. The rising number of new manufacturers producing more Nutritional Premixes is set to increase the degree of competition.  These factors would propel the growth of the global Nutritional Premixes market during 2022-2027.

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