Singapore Professional Hair Care Market Worth $98 Million By 2030: IndustryARC

Singapore Professional Hair Care Market size is expected to reach $98 million by 2030 after growing at a CAGR of 2.9% during the forecast period 2024-2030, according to the latest market research report published by IndustryARC. Increased consumer demand for professional hair care products, rising demand for chemical-free haircare products, growing demand for luxury products, and the increasing influence of social media are driving the demand for professional haircare products in Singapore finds IndustryARC in its recent report, titled “Singapore Professional Hair Care Market - By Gender (Male and Female), By Products (Coloring, Straightening & Perming, Shampoo & Conditioning, Styling and Others), By Type (Organic and Synthetic), By Distribution Channels (Hypermarkets/Retail Chain, E-commerce, Salons, Pharmacy, Specialty Stores, and Others) - Opportunity Analysis & Industry Forecast, 2024-2030.

As consumers become increasingly health-conscious and environmentally aware, there is a growing shift towards natural and eco-friendly haircare solutions. This trend is driven by concerns over the harmful effects of synthetic chemicals found in conventional hair products and a desire to support sustainable practices. The awareness that natural and organic products are gentler on the hair is another factor that has contributed to the consumers increased awareness of these kinds of products. Damage concerns are still a top problem in Singapore, leading to the demand for chemical-free hair care products. Brands emphasis on natural ingredients, sustainability and reduced environmental impact resonates strongly with consumers, propelling the market growth for chemical-free haircare products and thereby driving the professional haircare market in the country. 

The preference for high-end hair shampoo and conditioners products that provide certain advantages such as damage repair, color protection and scalp health is one of the main drivers for the professional hair care market growth in Singapore. In urban regions, where disposable incomes are higher and consumers are prepared to spend money on high-quality hair care products, this trend is especially significant. A survey on beauty consumer behavior in Singapore in 2022 conducted by Daily Vanity, found that shampoo was the most used and purchased haircare product in Singapore followed by conditioners.

The number of verified social media entities has increased to 5.13 million in Singapore This figure, which is 85% of the population. Platforms like Instagram and TikTok allow brands to showcase products visually with before-and-after transformations and influencer collaborations. With a strategic social media approach, haircare brands can increase sales, build loyalty and stay ahead in this competitive market.

Influx of cheaper Chinese and Korean brands in the Singapore professional hair care market offering innovative products for hair color and perming services at much cheaper price due to presence of multiple options target customers looking out for cheaper and more economical alternatives for hair care is restraining the market growth of professional hair care products. Booming e-commerce has led to increased DIY coloring practices in certain parts of Singapore. Being a duty-free country, Singapore attracts and enables the entry of several brands from various countries. The liberal regulations also provide favorable conditions for market entry, provided the products are in line with the cosmetic standards in terms of safety and quality put forth by the regulatory authorities

 

Offering personalized hair care products and services based on individual hair type, texture and concerns presents a significant opportunity in Singapore's professional hair care market. By utilizing advanced diagnostic tools and consultations salons and brands can tailor their offerings to meet the specific needs of each customer, addressing issues such as dryness, frizz, thinning or damage. Personalized recommendations enhance customer satisfaction and loyalty. This approach not only differentiates brands and salons from competitors but also allows for premium pricing, as customers are often willing to pay more for customized solutions that deliver visible and effective results.

The men's grooming segment presents a significant opportunity for the Singapore professional hair care market. As societal attitudes shift and grooming becomes a priority for many men, there is a growing demand for specialized hair care products tailored to male consumers. This includes not only shampoos and conditioners but also styling products, hair treatments and anti-hair loss solutions. Brands can capitalize on this trend by developing products that cater to the specific needs of men, such as scalp health, hair strengthening and anti-aging.

The companies profiled in the Singapore Professional Hair Care Market include:

Japan Professional Hair Care Market – Japan has the second largest cosmetics market in the world competing with the United States at number one. EU-Japan Center for Industrial Cooperation conducted a study which revealed that skincare and hair care products make up more than two-thirds of the entire Japanese cosmetics industry.

Chile Professional Hair Care Products Market -  Chile professional hair care market is estimated to surpass $45.84 million by 2023. Hair care products in Chile are estimated to witness immense growth due to large group of first-time full-time working women resulting in higher disposable incomes and purchases.

IndustryARC primarily focuses on Market Research and Consulting Services specific to Cutting Edge Technologies and Newer Application segments of the market. The company’s Custom Research Services are designed to provide insights into the constant flux in the global demand-supply gap of markets.  

IndustryARC’s goal is to provide the right information required by the stakeholder at the right point in time, in a format which assists an intelligent and informed decision-making process.

Mr. Venkat Reddy

IndustryARC

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