Consumer purchases are especially differentiated by the color and have bigger impact on high value purchase. Effect pigments have special properties to display color path, they reflect and refract light producing multiple color effect. Effect Pigments are classified as coated substrates or pearlescent materials, polymer stacks or iridescent films, helicones, mirrors or metallic flakes and metal salts stacks. They are distinguished from the conventional pigments because of their physical nature and texture of the particles. Silica or aluminum flakes, ultrathin multi-layers or liquid crystals, organically cross-linked polymers forms the essential components of these Effect Pigments. Effect Pigments have wider applications in industries like automotive, plastics, cosmetics, printing, coating etc.
Factors driving global demand for Effect Pigments are increasing demand for enhanced visual colors, angle dependent color effect by the consumers.
This report provides information on Effect Pigments market size for the year 2014-2016, and forecast of the same for year 2021. It also focuses on market drivers, challenges, restraints, market dynamics, growth indicators, competitive landscape, potential growth opportunities and other key aspects with respect to Effect Pigments market.
China is the largest manufacturer of effect pigments followed by United States and European countries. Globally, the demand for pigments is huge and it is shifting from western countries to Asian countries. The market is dominated by few major players, which indeed has become a major challenge for the new entrants.
This report identifies global effect pigment market on the basis of type, application and regional market as follows:
- Effect Pigments consisting of metallic flakes acts as miniature mirrors and the intensity of reflection depends on the viewing angle. Mica flake coated pigments are the most demanded due to their property of interplay of colors. Aluminum coated flakes offer a sparking effect while silica flakes offer a striking optical effect. Helical cross-linked liquid crystalline structure of organic molecules is responsible for liquid optical effect. Rich interference of color is produced by using opaque multiple layer pigments, which depends on the viewing angle.
- On the basis of application, effect pigments are used widely in industries like:Coating Industries: Due to the differentiated appearance, effect pigments are highly preferred regardless of their end-use application. For example in automotive industry, they are now extensively used for both exterior and interior coating.
- Painting Industry
- Cosmetics Industry
- Personal care Industry
- This report is further segmented based on potential markets for effect pigments. A detailed analysis by region – North America, Europe, Asia Pacific (APAC) and Rest of the World (RoW), has been provided in this report.
Sample Companies profiled in this report are: