Dough Product Market
Dough
Product Market size was estimated at $14.3 billion in 2020, projected to increase
at a CAGR of 17.1% during the forecast period 2021-2026. Buyers' willingness to
adopt western cuisines, especially baking, has fuelled the growth of the Dough
products industry. Dough products, such as pasta dough, pizza base, sweet
rolls, dinner rolls, and other bread, have become a staple of the human diet
owing to their high carbohydrate content, as well as proteins, dietary fibers,
B vitamins, and minerals. They're fast-moving consumer goods (FMCG) that people
buy on a regular basis. Owing to their palatability, attractiveness, and ease
of digestion, they are popular in both formal and informal settings. Consumers
in emerging nations, on the other hand, have higher living standards and are
altering their lifestyles as a consequence of cultural shifts and expanding new
markets, which is propelling the dough products industry. New product releases
are also assisting the industry in meeting consumer demands. Growing
processed-food consumption and a move toward more convenient food and beverage
items are helping the industry develop. Malnutrition is caused by the frequent
intake of highly processed foods that are rich in sugar and fat. Malnutrition
is the biggest cause of illness worldwide, according to the United Nations Food
and Agriculture Organization.
Dough Product Market Report Coverage
The report: “Dough
Product Market Forecast (2021-2026)”, by Industry ARC, covers an
in-depth analysis of the following segments of the Dough Product Market.
By Product Type: Breads & Rolls (Baguettes,
Loaves, Rolls, Ciabatta, Sandwich Slices, Frozen Bread, Burger Bun Others),
Cakes & Pastries (Dessert Cakes, Cup Cakes, Pastries, Sponge Cake), Cookies
(Molded Cookies, Drop Cookies, Bar Cookies, Rolled Cookie and Others),
pretzels, Tortillas, and Others
By Form: Fresh, Frozen
By Category: Conventional,
Gluten-Free
By Distribution Channel: Hypermarkets/Supermarkets, Speciality Store,
Convenience Stores, Online Stores, and Others
By Geography: North America, Asia-Pacific, Europe, and Rest of World
Key Takeaways
- People increasingly prefer low-calorie, ready-to-eat food items, such as bakery products, owing to the rising living standards and substantial changes in their lives and eating habits. This has spurred major manufacturers to create bakery goods with minimal trans-fat levels that use multi-grains or whole wheat.
- However, the bakery products market was significantly impacted by COVID-19. During the peak of the epidemic, several bakeries were forced to close their business owing to a lack of bakery product sales, and logistical delays caused by the lockdown that disrupted the supply chain, affecting the market.
- According to Food and Agriculture Organization of United Nations, every year, over 5million children under the age of five die in underdeveloped nations as a result of malnutrition.
Dough Product Market: Market Share (%) by Region, 2020
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Dough Product Market Segment Analysis – By Product Type
Based on Product Type, Dough Product Market is segmented into Bread
& Rolls, Cakes & Pastries, pretzels, Tortillas, Cookies, and Others. The bread & Rolls segment is accounted for the largest revenue market share
in 2020. This is owing to the considerable increase in demand for sweet rolls,
dinner rolls in countries such as North America and Asia-Pacific. Cinnamon
rolls are sweet rolls that are popular in Northern Europe and North America. Cinnamon
sweet rolls are an excellent snack. They're usually cooked using regular wheat
bread, which might be problematic for people who are gluten intolerant. Sugar
and fat levels in sweet bread mixes are frequently excessive. Owing to the introduction
of innovative tastes and growing consumer disposable income levels, the cakes
and pastries category is anticipated to expand with the fastest CAGR of 19.6%
in the forecast period 2021-2026. Long-term
possibilities for industry participants emerge as Asia Pacific's population
grows.
Dough Product Market Segment Analysis – By Form
Based on Form, the Dough Product Market is segmented into Fresh and Frozen. The fresh Dough products segment is accounted for the largest revenue market share
in 2020 owing to the high nutritional value linked with customer demand for
fresh food, the fresh sector accounts for the greatest revenue market share.
Bread, sweet rolls, dinner rolls, baguettes, biscuits, muffins, pastries, and
other baked products are examples of fresh-baked foods. Owing to the growing
demand for pre-baked foods that need less time to bake and give the option of
making fresh bakery products, the frozen sector is anticipated to expand at the
fastest CAGR of 22.5 % in the forecast period 2021-2026. Furthermore, advances
in freezing technology offer the most well-known preservation methods for the
bread industry by increasing shelf life. Additionally, frozen pizza bases can
be kept for extended periods of time. According to the President of the
American Frozen Food Institute (AFFI), sales of frozen food items in the United
States rose by 18.2% in 2020, totaling over US$ 66 billion in sales. The frozen
dough products segment is supported by reasons such as longer storage periods,
convenient availability, and cheap price. One of the main growth drivers is the
increased consumption of ready-to-eat and packaged meals. A major driver of the
market is the use of ready-to-cook such as pasta dough, pizza bases,
ready-to-eat, or processed foods that require little preparation before
consumption.
Dough Product Market Segment Analysis – By Geography
Based on Geography, in 2020, the Europe Dough Product Market accounted for 36.7% of total sales. Western Europe's established markets, including those for bread, are mature and saturated. Furthermore, owing to strong demand for convenient food items such as pizza bases, Eastern Europe's expanding markets are driving sales of biscuits and bread-like dinner rolls in particular. The European market is well-established in terms of the supply chain, product selection, distribution techniques, and consumer preferences. Indulgence categories including cakes, pizza bases, sweet rolls, pastries, and cookies are seeing greater innovation and new product development. Furthermore, the Agriculture and Horticulture Development Board in the United Kingdom predicts that the free-from food sector is estimated to grow by 10% annually for the next three years, with dough products and cookies accounting for about 35% of the free-from food category. This, in turn, suggests a potential market for gluten-free bread products like dinner rolls. The market in Asia-Pacific is poised to develop at the fastest CAGR in the forecast period of 2021-2026. This is majorly attributed to the presence of major corporations in developing countries such as China, India, Singapore, and Japan. Developing markets are projected to provide development opportunities owing to rising population and per-capita income levels.
Dough Product Market Segment Analysis Drivers
Rising Consumption of Dough Products:
Owing to
the growing customer desire for processed or convenience meals, the demand for
dough products is surging. Furthermore, the easy availability of frozen bakery
goods has influenced the purchase patterns of clients who are concerned with
nutritional items, giving frozen dough products a prominent place on the
grocery list. Furthermore, customers in established and emerging nations
throughout the world are shifting towards convenience meals as the food and
beverage sector grows and economic conditions improve. In emerging nations,
rural–urban migration has risen, resulting in an increase in street selling,
ready-to-eat, and convenience food. As a result, there has been a huge growth
in the demand for ready-to-eat foods, ready-to-cook foods like pizza bases,
pasta doughs resulting in a significant expansion in the convenience food
industry. Changes in working demographics and a busy lifestyle are further
factors boosting the demand for convenience meals. As a result of the rising
need for convenience meals, demand for dough products is anticipated to rise.
The introduction of longer-shelf-life frozen bakery goods, as well as an increase
in the global working population, including a surge in the female workforce,
are driving convenience food demand. In order to fit frozen dough products into
their hectic schedules, customers purchase and store them, then consume them as
needed.
Dough Product Market Segment Analysis - Challenges
Health Effects of frequent Consumption of Dough Products:
In 2001,
the Scientific Committee on Toxicity, Ecotoxicity, and the Environment
determined the health risks and harmful characteristics of acrylamide. Around
50% and 20% of human acrylamide exposure comes from potato and bread products,
respectively. Acrylamide synthesis and breakdown in meals are influenced by
acrylamide precursors such as free amino acids, reducing sugars, and processing
conditions. Consumers are exposed to acrylamide when they eat high-carbohydrate
foods like potato crisps and chips, toasted cereals, and breads and other
bakery items.
Dough Product Market Segment Landscape:
Product launches, mergers and acquisitions, joint
ventures and geographical expansions are key strategies adopted by players in
the Dough Product Market. Dough Product Market top
10 companies are Bimbo Bakeries USA; Britannia Industries Ltd.; Nestle S.A.; Associated
British Foods; Kraft Food Group, Inc.; General Mills; Mondelez
International; Campbell
Soup Company; Bakers Delight
Holdings Limited.
Acquisitions/Product Launches:
- In March 2020, General Mills Company announced the launch of the Pillsbury Online community which is a new resource for foodservice operators to make baking easier.
- In October 2020 Bimbo Bakeries established a cooperation with Disney and Oroweat to accelerate the manufacturing of organic bread products.
- In February 2020. Kraft Heinz has established a cooperation with Indo Nissan Foods This partnership aided Kraft Food's expansion in India.
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