Oven-ready meal kits demand is on the rise as people look for quick, easy, cheap ways to make home-cooked meals. The market for Meal kits is increasing to a large extent from the consumers who don't have time to shop for groceries or order from foodservice. With meal kits, services deliver ingredients with easy-to-follow recipes straight to the doorstep that are oven ready. Websites feature high quality images of foods with flavor profiles of all kinds. Apart from this, extensive availability of oven ready foods in various distribution channels such as supermarkets, hypermarkets, grocery shops and many others are acting as a driver for the market.
The market for oven ready meal kits has blossomed into a full-on industry that is threatening grocery stores. The industry is set to be a multi-million dollar market by 2022 and oven ready meal kits seem to resonate best with millennial, men, and wealthier Americans.
Meal kits (Oven Ready) market is scrutinized by segments including, ingredients, distribution channel and geography. Based on various distribution channels wherein Meal kits (Oven Ready) are sold, the market is segmented into Hypermarket/Supermarket, Convenience Store, Specialty Food Stores, Small Grocery Stores, Online Stores and Others. The report also comprises of the region wise study for the global market including North America, Europe, Asia-Pacific and Rest of the World which is further drilled down country wise for each region. North America region is estimated to hold significant share in the market in 2016 whereas Asia-Pacific region is estimated to witness fastest growth in the market during the period under consideration.
Supermarkets/Hypermarket are estimated to dominate this market in 2016. However, Online distribution and convenience stores are comprehended to witness prominent CAGR of XX% and XX% respectively during 2017-2022. Escalating demand for food & beverage as well as packed food is propelling the growth of the market.