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DIY Digital Privacy Market Overview
The DIY Digital Privacy Market is estimated to reach $3.9 billion by 2026,
growing at a CAGR of 16.1% from 2021 to 2026. DIY digital privacy helps the
establishments to understand the primary threats that they usually deal with. Moreover,
the growth of the industrial sectors in which the risk of data stealing is
high, where the data is easily stolen and sold by the third party. Owing to
these factors the DIY digital Privacy Market is expected to grow in the
forecast period 2021-2026.
The growth of
IT sector, rise in cyber-attacks and threats along with growth in privacy among
the people with their devices for instance smartphones, laptops, tablets and
others are boosting the growth of the market. Data Privacy, particularly DIY
Cloud Storage using solutions such as Two Step Authentication is set to grow
rapidly.
Report Coverage
The
report: “DIY Digital Privacy Market –
Forecast (2021-2026)”, by Industry ARC covers an in-depth analysis
of the following segments of DIY Digital Privacy Market.
By Type - Data Privacy, Social Privacy.
By Organization Size - Small and Medium Enterprises, Large Enterprises, Consumers.
By Tools - VPN, Password Managers, Spyware Removal Tools, DNS
Nameservers, Privacy Browsers, Privacy Search Engines, Privacy Utilities,
Others.
By Applications – Mobile, Personal Computers, Laptops, Workstations, Cameras,
Web Browsers, Social Networks, E-Mail, Wi-Fi, Others.
By End Users – BFSI, Government, Retail, Medical, Entertainment,
Enterprise, Consumer, Education, Construction Others
By Geography – North America (U.S, Canada, Mexico), Europe(Germany, UK,
France, Italy, Spain, Russia, Netherlands and Others), APAC(China, Japan India,
SK, Australia, Indonesia, Malaysia and Others), South America(Brazil, Argentina,
Chile, Colombia and others), and RoW (Middle east and Africa).
Key Takeaways
- Rise
in adoption of DIY digital privacy in the new enterprises for keeping
their data secure from hacking or malicious attacks along with
digitization of the enterprises are driving the growth of the market.
- The
data privacy is dominating the market owing the surge in usage of Bring
Your Own Device (BYO) in the organizations globally.
- APAC is witnessing a significant growth in the market owing to the rise in cloud computing, growth of advanced infrastructure surging the growth of enterprises in which DIY digital privacy is adopted.
DIY Digital Privacy Market CAGR, By Type, 2021-2026
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DIY Digital Privacy Market Segment Analysis - By Type
By Type DIY Digital
Privacy Market is
segmented as social privacy and data privacy. Data privacy is witnessing a
significant growth of 18.4% in the market. DIY digital privacy decides what
data should be shared from a computer system to the third party and allows an
organization or individual to work accordingly. Some of the major companies for
instance Microsoft, Google, Amazon, Facebook and Others have a wide range of
data economy owing to which DIY cloud storage security based on two step
authentication and password management is used in these organizations.
The
stringent data privacy regulations built up by most of the organizations are
also an important factor for the growth of DIY digital privacy. By using DIY
digital privacy the employees or the organization itself decides what all data
is required to share with the third party which thereby reduces the risk of
illegal stealing of data or any unauthentic disturbances. These factors are
fueling the growth of the market.
DIY Digital Privacy Market Segment Analysis - By End
Users
By End Users the market is segmented into BFSI, Government, Retail, Medical, Entertainment, Enterprise,
Consumer, Insurance, Education, Construction and Others. Enterprises are
driving the growth of the market at 19.2% CAGR through 2026 owing to the great
use of DIY digital privacy in cloud. The DIY digital privacy maintains data
privacy at lower costs. DIY digital privacy are used in emerging serverless
computing platforms to host private online applications. Furthermore, the DIY
digital privacy is used in web applications for event processing or batch
computation.
The DIY digital privacy offers full control to migrate applications
to another provider, control geographic placement to avoid unfriendly surveillance
laws and delete data. In addition, DIY Digital Privacy is also used in cloud
based file transfer as it is used to create a file storage and transfer server
with enhanced privacy. Owing to these factors the DIY digital privacy are
adopted in the Enterprises thereby driving the market growth.
DIY Digital Privacy Market Segment Analysis - By
Geography
The Global DIY Digital
Privacy Market is dominated by APAC region by a market share
of 34.6% in 2020. In APAC region the growth of the
digitization in the new enterprises have contributed towards the positive
growth of the market. It is widely procured in the new enterprises owing to the
cost effectiveness and privacy policy.
The DIY digital privacy offers stronger
privacy as compared to centralized services that store and operate over
plaintext data. DIY digital privacy has the benefit of running in the public
cloud rather than the centralized cloud owing to which it provides narrow
interface. These factors are impacting the market in a positive way, thereby boosting
the growth of the market.
DIY Digital Privacy Market Drivers
Rise in the growth of cyber-attacks and illegal stealing of data:
The upsurge in cyber threats and cybercrime
has increased the implementation of DIY digital privacy. Owing to the increase
in these cybercrime and cyber threats hacktivists, disgruntled insiders and
others have led to the adoption of the DIY digital privacy. Cyber threats
generally include a social-engineering or pislishing attack. In this, the
attacker installs a trojan and steals private information from mobile
applications and laptops used in business purposes.
The DIY Cloud Storage digital
privacy provides better security as compared to centralized service which has
access to all plaintext data under the threat model. Furthermore, rise in risks
of vulnerability like SQL injection, sensitive data theft and others have also
driven the growth of the market based on Two Step Authentication, VPN, Password Managers and Spyware
Removal Tools.
Growth due to the rising number of new enterprises along with growth of internet penetration:
The growth in new enterprises is also
contributing the rise of DIY digital privacy as most of the employees prefer to
bring their own devices and work with them rather than using company’s devices
for business purposes. New enterprises are adopting the DIY digital privacy for
their growth, DIY digital privacy provides enhanced data security. Improved
retention, better employee engagement, availability, reliability and others are
some of the features for the DIY platform owing to which it is used by enterprises.
The penetration of high speed internet is one of the predominant factor
effecting the growth of the market. Owing to the presence of high speed
internet connectivity, cloud computing has witnessed a significant growth.
DIY Digital Privacy Market Challenges
Security related challenges
DIY digital privacy are used to protect
the data from cyber criminals and digital hackers. One should use secure
passwords to protect the data so that it couldn’t be easily stolen and sold to
the third party. Strong password security along with awareness about digital
footprint is required for protecting the data. In addition, updated operating
system and activated antitheft in device are also required. The lack of updated
operating system, lack of awareness among others are some of the factors
hindering the growth of the market.
DIY Digital Privacy Market Landscape
DIY Digital Privacy Market is dominated by major companies such as Qnu Labs, DarkTrace Company,
Behaviometrics AB, LookOut Company, AT&T Cybersecurity, DigitalShadows Ltd., Circle Internet
Financial, Trait Perception, Inc., Enigmedia, ADT INC among others.
Acquisitions/Technology Launches
- In March 2020, Qnu Labs launched Quantum Random Number Generator (QRNG) basically called Tropos and Quantum Key Distribution System (QKDS) called Armos. These two product lines launched by the company is for providing data security and privacy.
- In January 2020, ADT, INC., launched “Blue”. It is a home security DIY platform that the users can configure themselves for professional monitoring and storage. This product is a series of individual home security components.
Related Reports
Report Code: ITR 0179
Report Code: ITR 0039
1. DIY Digital Privacy Market Overview
1.1 Definitions and Scope
2. DIY Digital Privacy Market - Executive Summary
2.1 Market Revenue, Market Size and Key Trends by Company
2.2 Key trends By End Use Industry
2.3 Key trends segmented by Geography
3. DIY Digital Privacy Market – Market Landscape
3.1 Comparative Analysis
3.1.1 Product/Company Benchmarking-Top 5 Companies
3.1.2 Top 5 Financial Analysis
3.1.3 Market Value Split by Top 5 Companies
3.1.4 Patent Analysis
3.1.5 Pricing Analysis (Comparison of General Price of Industry Solutions)
4. DIY Digital Privacy Market – Industry Market Entry Scenario Premium (Premium)
4.1 Regulatory Scenario
4.2 Ease of Doing Business Index
4.3 Case Studies
4.4 Customer Analysis
5. DIY Digital Privacy Market – Startup Company Scenario (Premium)
5.1 Venture Capital and Funding Scenario
5.2 Startup Company Analysis
6. DIY Digital Privacy Market - Market Forces
6.1 Market Drivers
6.2 Market Constraints
6.3 Porters five force model
6.3.1 Bargaining power of suppliers
6.3.2 Bargaining powers of customers
6.3.3 Threat of new entrants
6.3.4 Rivalry among existing players
6.3.5 Threat of substitutes
7. DIY Digital Privacy Market – By Strategic Analysis (Market Size -$Million/Billion)
7.1 Value Chain Analysis
7.2 Opportunities Analysis
7.3 Product Life Cycle/Market Life Cycle Analysis
8. DIY Digital Privacy Market – By Type (Market Size -$Million/Billion)
8.1 Data Privacy
8.2 Social Privacy
9. DIY Digital Privacy Market – By Organization Size (Market Size -$Million/Billion)
9.1 SME
9.2 Large Enterprises
10. DIY Digital Privacy Market – By Tools (Market Size -$Million/Billion)
10.1 VPN
10.2 Password Managers
10.3 Spyware Removal Tools
10.4 DNS Nameservers
10.5 Privacy Browsers
10.6 Privacy Search Engines
10.7 Privacy Utilities
10.8 Others
11. DIY Digital Privacy Market – By Application (Market Size -$Million/Billion)
11.1 Mobile
11.2 Personal Computers
11.3 Laptops
11.4 Workstations
11.5 Cameras
11.6 Web Browsers
11.7 Social Networks
11.8 E-Mail
11.9 W0-Fi
11.10 Others
12. DIY Digital Privacy Market – By End Use Industry (Market Size -$Million/Billion)
12.1 BFSI
12.2 Government
12.3 Retail
12.4 Medical
12.5 Entertainment
12.6 Enterprise
12.7 Consumer
12.8 Education
12.9 Construction
12.10 Others
13. DIY Digital Privacy Market - By Geography (Market Size -$Million/Billion)
13.1 North America
13.1.1 U.S
13.1.2 Canada
13.1.3 Mexico
13.2 Europe
13.2.1 Germany
13.2.2 France
13.2.3 UK
13.2.4 Italy
13.2.5 Spain
13.2.6 Russia
13.2.7 Netherlands
13.2.8 Others
13.3 APAC
13.3.1 China
13.3.2 Japan
13.3.3 South Korea
13.3.4 India
13.3.5 Australia
13.3.6 Indonesia
13.3.7 Malaysia
13.3.8 Others
13.4 South America
13.4.1 Brazil
13.4.2 Argentina
13.4.3 Chile
13.4.4 Colombia
13.4.5 Others
13.5 RoW
13.5.1 Middle East
13.5.2 Africa
14. DIY Digital Privacy Market - Market Entropy
14.1 New product launches
14.2 M&A's, collaborations, JVs and partnerships
15. DIY Digital Privacy Market – Industry Competitive Landscape (Premium)
15.1 Market Share – Global
15.2 Market Share by Region
15.3 Market Share By End Use Industry
16. DIY Digital Privacy Market – Key Company List by Country Premium (Premium)
17. DIY Digital Privacy Market - Company Analysis
17.1 Company 1
17.2 Company 2
17.3 Company 3
17.4 Company 4
17.5 Company 5
17.6 Company 6
17.7 Company 7
17.8 Company 8
17.9 Company 9
17.10 Company 10