1. Global Vitamins and Nutrition Supplements - Market Overview
2. Executive Summary
3. Global Vitamins and Nutrition Supplements - Market Landscape
3.1. Market share Analysis
3.2. Comparative Analysis
3.2.1. Product Benchmarking
3.2.2. End-User Profiling
3.2.3. Patent Analysis
3.2.4. Top 5 Financial Analysis
4. Vitamins and Nutrition Supplements - Market Forces
4.1. Market Drivers
4.2. Market Constraints
4.3. Market Challenges
4.4. Attractiveness of the Vitamins and Nutrition Supplements Industry
4.4.1. Power of Suppliers
4.4.2. Power of Customers
4.4.3. Threat of New entrants
4.4.4. Threat of Substitution
4.4.5. Degree of Competition
5. Vitamins and Nutrition Supplements - Market Strategic Analysis
5.1. Value Chain Analysis
5.2. Pricing Analysis
5.3. Opportunity Analysis
5.4. Product Life Cycle Analysis
5.5. Suppliers & Distributors
6. Vitamins and Nutrition Supplements - Market By Vitamin type
6.2. Vitamin A
6.3. Vitamin B
6.4. Vitamin C
6.5. Vitamin D
6.6. Vitamin E
6.7. Vitamin K
7. Vitamins and Nutrition Supplements Market – By type of nutritional supplements
7.1. Amino acids
7.4. Protein supplements
7.5. Probiotic foods and drinks
7.6. Fish oils
7.7. Herbal Supplements
7.8. Other nutritional supplements
8. Vitamins and Nutrition Supplements Market – By End users
8.3. Gymnasts/Body builders
9. Vitamins and Nutrition Supplements Market – By Geography
9.5.2. Middle East
10. Market Entropy
10.1. New Product Launches
10.2. M&As, Collaborations, Partnerships & JVs
11. Investment Opportunities
12. Company Profiles
12.1. MusclePharm Corporation
12.2. Optimum Nutrition, Inc.
12.3. Bio-Engineered Supplements and Nutrition, Inc.
12.4. Alacer Corp.
12.5. Reckitt Benckiser Group plc.
12.6. Iovate Health Sciences International Inc.
12.7. American BioSciences, Inc.
12.8. Rainbow Light Nutritional Systems
12.9. Allmax Nutrition Inc.
12.10. Body Nutrition
12.11. Pfizer Inc.
12.12. Life Extension
12.13. Amway Corporation
12.14. Vitamin World, Inc.
12.15. Puritan's Pride, Inc.
12.16. Garden of Life
12.17. UAS Labs, LLC.
12.18. General Nutrition Corporation
12.19. True Health
12.20. Seeking Health, LLC.
*More than 10 Companies are profiled in this Research Report*
"*Financials would be provided on a best efforts basis for private companies"
The increasing costs of healthcare products and the rise in health concerns of consumers are contributing to the growth of Vitamins and Nutrition Supplements Market. Increasing awareness on preventive care, especially in pregnant women and the elderly is also propelling the market. Unlike the prescription medicines and drugs, most of these minerals, supplements and vitamins need not necessarily be approved by the FDA which is one more factor contributing to the market growth and development.
The improved demographics on a global scale is one of the major reasons for the vitamins and nutritional supplements market. Few years ago, only the body builders or athletes and the elderly were the dominant end users of nutritional supplements. But the scenario has changed now and with the increasing health awareness among people, people of all age groups, including teenagers and adults are driven to intake these dietary supplements and vitamins to stay healthy and fit. Adults, especially women are found to consume more supplements in the recent years.