1. Europe: Macroeconomic Snapshot
2. Europe Sweet & Salty Snacks Market Overview
2.1. Scope of the Study
3. Executive Summary
4. Europe Sweet & Salty Snacks: Market Landscape
4.1. Market Share Analysis
220.127.116.11. Wide product portfolio and strong brand image places crowns Intersnacks as market leader
18.104.22.168. Highly fragmented with domestic company Unichips dominating the market
4.1.7. Rest of the Europe
4.2. Competitive Developments
4.2.1. Domestic players and private labels gaining prominence
4.3. Consumer Insights
4.3.1. Consumption trends largely vary across countries
4.3.2. Growing preference towards low-caloric and low-fat snacks
5. Europe Sweet & Salty Snacks Market: By Type
5.1.1. Key Trends:
22.214.171.124. Witnessing decline with increasing variety of other snacks in U.K.
5.1.2. Potato Chips
5.1.3. Corn/Tortilla Chips
5.1.4. Meat Chips
5.2. Extruded Snacks
5.4.1. Witnessing consistent growth in U.K.
5.6. Traditional snacks
5.6.1. Rising demand in Russia
6. Europe Sweet & Salty Snacks Market: By Distribution Channel
6.2. Convenience Stores
6.2.1. Main stream in U.K. due to widespread on-the-go consumption trend
6.3. Specialty Food stores
6.3.1. Artisanal local providers gaining prominence in Italy
6.4. Online Retail
7. Europe Sweet & Salty Snacks Market: By Country
7.1.1. On-the-go consumption is very high
7.2.1. Intensified competition between established brands and private labels
7.3.1. Favorable conditions for packaged foods market to spur snacks consumption
7.4.1. Increasing tendency towards natural and nutritional snacks
7.6. Strengthening retail channels to drive the growth
7.7.1. Growing preference to packaged foods especially among youngsters in the country fuels the growth
7.8. Rest of the Europe
8. Europe Sweet & Salty Snacks Market: Company Profiles
8.1. General Mills Inc.
8.2. Kraft Foods Group Inc.
8.3. Intersnack Group GmbH & Co. KG
8.4. Pepsi Co
8.5. Kellogg Company
8.6. Kettle Foods Ltd
8.7. Walkers Crisps
8.8. Unichips SpA
8.9. Mondelez International
8.10. The Lorenz Bahlsen Snack-World Gmbh & Co KG
*More than 10 Companies are profiled in this Research Report*
"*Financials would be provided on a best efforts basis for private companies"
9.3. Research Methodology
Snacks are small amount of food consumed between regular meals. Snacks can be either packaged or homemade. Due to the changing lifestyles and wide availability of packaged foods, the preference for homemade snacks has been in decline across the world. Processed snacks are available in various forms, size, shapes, flavors which together represents the visual appearance and taste profile of the snacks. Apart from pricing, manufacturers try to differentiate their products based on these parameters. Europe is the dominant market for snacks followed by North America. The consumption trends largely vary by country to country in Europe and are highly dependent on occasions. U.K. is the largest market for salty snacks with a regional share of approximately 30%.
The report analyzes the market based on type of snack namely: Chips, Extruded Snacks, Nuts, Popcorn, Pretzels, Packaged traditional snacks, others. The report provides detailed analysis on distribution landscape and potential of various distribution channels such as Supermarkets/Hypermarkets, Convenience stores, specialty food stores and online retail. Country specific trends and market dynamics are also covered in the report.
Sample Companies profiled in this Report are:
- Pepsi Co.
- Intersnack Group GmbH & Co.
- KGand Walkers Crisps