Canned Soup Market - By Category , By Format , By Source , By Distribution Channel and by Geography - Opportunity Analysis & Industry Forecast, 2025-2031

Canned Soup Market Overview

Canned Soup Market size is forecast to reach $16.4 billion by 2031, after growing at a CAGR of 6.1% during 2025-2031. Canned Soup encompasses a wide array of materials and designs specifically tailored to meet the unique needs of farmers and distributors.Increasing demand for convenience,product innovation and flavor variety, long shelf life, growing demand for protein, health and nutritional benefits, affordable pricing, expansion of retail and online distribution channels, product innovation and premium offerings and  food security and emergency preparedness are expected to drive the market during the forecast period.

A key trend for this market is the increasing demand for healthier, plant-based soups. Heinz UK has introduced vegan versions of its best-selling canned products including Creamy Tomato Soup in January, 2023.The plant-based soup replaces dairy with fermented soy. Additionally, the globalization of cuisine is influencing consumer preferences, as people are more open to trying diverse flavors and ingredients from different cultures. As consumers are driven towards global flavors canned soup manufacturers are introducing a wider variety of flavors and ingredients, such as miso soup from Japan, tom yum from Thailand and gazpacho from Spain. 

Market Snapshot:

Canned Soup Market- Report Coverage:

The “Canned Soup Market Report - Forecast (2025-2031)” by IndustryARC, covers an in-depth analysis of the following segments in the Canned Soup Market.

Key Takeaways

Non Vegetarian Soups to Grow the Fastest

Non-vegetarian soups are anticipated to grow the fastest during the forecast period due to the rising consumer demand for protein-rich meals and the increasing popularity of global and fusion cuisines. Its versatility in flavors, from creamy to spicy, caters to a wide range of consumer preferences, while the availability of low-sodium and organic options has expanded its appeal. Strong brand presence, particularly from well-established companies like Campbell’s, further solidifies its position, along with its convenience as a quick, ready-to-eat meal, making it a staple in households seeking both comfort and ease. According to a survey by Campbells, 73% of Americans stated that chicken noodle soup is the best for providing comfort when one has a cold. The global demand for low-sodium, organic, and functional chicken soups has risen. Consumers prefer soups made with healthier, simple ingredients, a trend particularly notable in the canned non-vegetarian soup segment.

Ready to serve is the largest segment 

The ready-to-serve (RTS) soup segment holds the largest share in the market due to its convenience, long shelf life, and minimal preparation time. Consumers, especially those with busy lifestyles, prefer RTS soups as they require little to no additional cooking, making them a quick and hassle-free meal option. During inflationary periods, RTS soups become even more popular as they offer an affordable, nutritious, and easy-to-store alternative to fresh meals. Additionally, major brands are expanding their RTS soup offerings with healthier, plant-based, and globally inspired flavors, further driving demand. Between 2023 and 2024, several ready-to-eat soups were launched to meet growing consumer demand for convenience and variety. Heinz UK expanded its plant-based offerings in early 2023 by introducing vegan versions of its popular Creamy Tomato Soup. In late 2024, Costco launched a heat-and-eat Lasagna Soup by Heritage Specialty Foods.

North America Dominates the Market

North America dominates the canned soup market primarily driven by the United States. North Americans have a strong preference for convenient, ready-to-eat meals. Canned soups fit perfectly into this lifestyle by offering quick and easy meal solutions. During hurricane and tornado seasons, as well as in emergency preparedness guides, stocking up on canned goods, especially soups is highly recommended. Major companies like The Campbell Company, General Mills and Kraft Heinz are headquartered in the U.S and offer a wide range of flavors, healthier options and premium products to cater to diverse consumer tastes. According to Campbell’s annual report, in 2023 sales of U.S. soup increased 3% primarily due to increases in ready-to-serve soups and broth.

Economic Reasons Drive the market 

Price plays a significant role in driving the soup market, as affordability and value for money are key factors influencing consumer purchasing decisions. Canned soups, in particular, are cost-effective, offering a convenient and budget-friendly meal option compared to fresh or restaurant-prepared alternatives. During periods of inflation and economic uncertainty, consumers tend to stock up on canned foods, including soups, as they have a longer shelf life and provide an easy, ready-to-eat meal solution. For instance, USDA’s findings show that 13.5% of households were food insecure for at least some time in 2023, a significant uptick from the 12.8% of households that were food insecure in 2022.  Rising food prices and increased grocery bills push consumers to seek more economical choices making canned soups a preferred option for cost-conscious shoppers. This trend has led to a surge in demand for shelf-stable soups as households look for ways to manage expenses while ensuring access to nutritious and satisfying meals.

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Key Market Players

Global Canned Foods top 10 companies include:

1. The Campbell’s Company 
2. General Mills
3. The Kraft Heinz Company
4. Nestlé S.A
5. Hain Celestial Group
6. Amy’s Kitchen
7. Kroger
8. Amazon (Whole Foods)
9. Conagra Brands Inc.
10. Baxters Food Group 

Scope of the Report:

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