Web Content Management Market - Forecast(2024 - 2030)
Web Content Management Market Overview
The global Web Content Management Market
size is forecasted to
reach $15.6 billion by 2026, growing at a CAGR of 16.2% from 2021-2026. The increasing
adoption of web content management among various industry verticals such as
media & entertainment, healthcare and so on is set to be the major driver
for the growth of the market over the forecast period. Additionally, adoption of cloud based workflow management among organizations for document management and managing digital content in content repositories and Application Programming Interfaces (APIs) will accelerate the market growth scope for Web
Content Management provider companies during the forecast period 2021-2026. Moreover, increasing demand for video-based content metadata is one
of the major drivers that can drive the Web Content Management Market during
the forecast period due to increasing digital media consumption. Such factors are analyzed to drive the market during the forecast period 2021-2026.
Report Coverage
The report based on: “Web Content Management Market Forecast (2021-2026)”, by IndustryARC, covers an in-depth analysis of the following
segments of the Web Content Management Market industry outlook.
By
Component: Solutions (Digital Marketing Management,
Mobile & Social Media Content Management, Web Experience Management,
Digital Asset Management, Integration, Web Creation & Edit Tools, Content
Analytics); Services ( Professional Services, Managed Services)
By Deployment
Mode: Cloud,
On-premises
By Organization Size: Large
Enterprises, Small & Medium Enterprises
By Industry Vertical: Media
& Entertainment, Retail & E-Commerce, Education, BFSI, Travel &
Hospitality, Healthcare, Government, IT & Telecom, Others
By Geography: North America (USA, Canada and
Mexico), Europe (U.K., Germany, Italy, France, Netherland & Rest of
Europe), APAC (China, Japan, South Korea, India, Australia & Rest of APAC),
South America (Brazil, Argentina & Rest of South America), RoW (Middle East
& Africa).
Key Takeaways
- Cloud based Web Content Management
segment is analyzed to
witness the highest growth rate in the Web Content Management market during the forecast period 2021-2026, owing to its efficiency.
- Media & Entertainment industry is anticipated to grow with the highest CAGR of around 18.9% in the global Medical Sensor Market during the forecast period 2021-2026, owing to increasing demand for dynamic video content.
- North America region is analyzed to
witness fast growth in the global Web Content
Management market during
2021-2026, owing to consumer preference for video
based content.
Global Web Content Management Market Value Share, By Geography, 2020 (%)
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Web Content Management Market Segment Analysis- By Deployment mode
Cloud based Web Content Management
segment is analyzed to account for the highest CAGR of
20.2% in the global Web
Content Management Market during the forecast period
2021-2026. Cloud-based web content management system can seamlessly store,
arrange and share the content. It also permits multiple professionals to work
together concurrently on homogenous projects. Cloud based management system is
crucial for websites which produce a huge number of content on a regular basis.
In October 2020, OpenText announced the OpenText Developer Cloud. This Developer Cloud is a new cloud platform for application development centered on
OpenText information management services. OpenText Developer Cloud offers
creative customer solutions to control information as well as setting up a
community of innovators that can create better enterprise applications.
Web Content Management Market Segment Analysis- By Industry Vertical
Based
on industry verticals segmentation, Media & Entertainment held
the highest Web Content Management Market share of
around 18.9% in the global Web Content
Management market
in 2020. The
factors such as increasing demand for dynamic content and to improve security as well as
sustain consumer trust have been
contributing to the increasing demand for web content management among media
& entertainment industry, thereby boosting the growth of the market. Media & Entertainment organizations often face challenges that can
hamper their customer traction, brand relevance and revenue growth. By adopting
web content management, organizations can retain customer royalty with
Omni-channel experience as well as helps in meeting regulatory compliance with
confidence. In 2019, OpenText Corporation was named as a
global leader in digital asset management for OpenText Media Management
solutions offering better library services, video capabilities and
better support for emerging content. Such developments can
influence the market growth of Web content management in
the long run.
Web Content Management Market Segment Analysis-By Geography
North America held the highest Web Content Management Market share of around 34.9% in the global Web Content Management market in 2020 and is further set to grow at a significant rate during the forecast period 2021-2026, followed by APAC and Europe. The factors such as high speed internet connection and increasing penetration of digitalization have been contributing to the market growth across the North America region in long run. Moreover, the growing demand of video based content in USA and Canada influences the market growth in this region. As per IndustryArc recent study, 232 million users watched streaming videos on all devices in USA and it has been estimated that 25% USA households will cutoff cable subscriptions by 2022, thus creating create opportunities for the growth of the Web Content Management market. Furthermore, presences of major players have contributed to the development of various content management systems. In April 2020, HubSpot, a US based firm, announced a new content management system i.e. CMS Hub. It was designed to provide speed, security as well as scalability to growing businesses. Such developments influence the growth of the market.
Web Content Management Market Drivers
Rise in adoption of Workflow Management
Increasing adoption of workflow management solutions acts as one of the major drivers for the growth of Web Content Management Market. The factors encompass increasing demand for streamline business processes, access to information and achieving cost efficiency which contribute to the growth of the Workflow Management. Additionally, cloud based workflow management is growing in popularity among organizations, owing to its efficiency and real time visibility. In February 2021, Nintex announced the latest version of next generation Nintex Workflow Cloud that will help organizations to transform their operations digitally such as analyzing data and automate workflow activities. Such developments can influence the market growth of Web Content Management in the long run.
Increasing demand for video based content is one of the major drivers that can drive the Web Content Management Market during the forecast period.
Rising demand for video based content is one of the major
drivers that can drive the Web Content Management Market during the forecast
period, owing to increasing digital media consumption. The factors such as increasing use of smart phones and access to high
speed internet connection have contributed to the adoption of video based
content among customers. Moreover, Netflix,
Amazon Prime, Hulu, Roku, and so on have emerged as digital media leaders.
These leaders spends hefty amount on advertising content, which create opportunities for the growth of the market. In April 2021, Netflix
had revealed that it planned to invest over $17 billion on content in 2021,
comparatively higher than $11.8 billion in 2020. Such investments can create
opportunities for the growth of the Web Content Management Market.
Web Content Management Market Challenges
High Cost
High cost of web content management solutions acts as a major challenge restraining the market growth of
Web content Management. Apart from licensing fee, the implementation cost of web content management software is
also quite expensive. Moreover, there is a chance of loss of data while
transferring the present content from legacy systems to new Web Content
Management system that is another factor that can reduce the adoption of web
content management solutions. Furthermore, Web content management poses a higher
security risk if not maintained and updated. Owing to the above mentioned
factors, adoption of web content management will be significantly impacted,
thus hampering its market growth.
Web Content Management Market Landscape
Partnership,
Acquisitions, Collaboration, technology launches and R&D activities are key
strategies adopted by players in the Web Content Management Market. The Web
Content Management Market top 10 companies include Adobe Systems Incorporated,
Microsoft Corporation, Oracle Corporation, OpenText Corporation, Progress, IBM
Corporation, Crownpeak Technology,
Upland Software, Sitecore Corporation A/S and E-Spirit AG.
Acquisitions/Technology Launches
- In April 2021, OpenText Corporation announced the new content services platform i.e. OpenText Core Content and OpenText Core Case Management. The new content platforms are multi-tenant cloud offerings that are quick and easy to deploy and can be used to address unique line of business, departmental and industry needs.
- In April 2021, Sitecore Corporation A/S, the global leader in digital experience management
software, had completely acquired Four51, Inc., a provider for modern B2B and
B2C experiences for enterprise brands. The acquisition will enable the company
to define the digital experience market moving forward.
Relevant Report Titles
Enterprise
Content Management Market - Forecast (2021 – 2026)
Report Code: ITR
82545
Enterprise
Content Management System Market - Forecast (2021 – 2026)
Report Code: ITR
92923
For more Information and Communication Technology related reports, please click here
LIST OF TABLES
1.Global Web Content Management Market Analysis By Component Market 2023-2030 ($M)1.1 Solutions Market 2023-2030 ($M) - Global Industry Research
1.1.1 Digital Marketing Management Market 2023-2030 ($M)
1.1.2 Mobile & Social Content Management Market 2023-2030 ($M)
1.1.3 Web Experience Management Market 2023-2030 ($M)
1.1.4 Digital Asset Management Integration Market 2023-2030 ($M)
1.1.5 Web Creation & Edit Tools Market 2023-2030 ($M)
1.1.6 Content Analytics Market 2023-2030 ($M)
1.2 Services Market 2023-2030 ($M) - Global Industry Research
1.2.1 Professional Services Market 2023-2030 ($M)
1.2.2 Managed Services Market 2023-2030 ($M)
2.Global Web Content Management Market Analysis By Deployment Type Market 2023-2030 ($M)
2.1 Cloud Market 2023-2030 ($M) - Global Industry Research
2.2 On-Premises Market 2023-2030 ($M) - Global Industry Research
3.Global Web Content Management Market Analysis By Organization Size Market 2023-2030 ($M)
3.1 Large Enterprises Market 2023-2030 ($M) - Global Industry Research
3.2 Small & Medium-Sized Enterprises Market 2023-2030 ($M) - Global Industry Research
4.Global Web Content Management Market Analysis By Vertical Market 2023-2030 ($M)
4.1 Media & Entertainment Market 2023-2030 ($M) - Global Industry Research
4.2 Retail & Consumer Goods Market 2023-2030 ($M) - Global Industry Research
4.3 Education Market 2023-2030 ($M) - Global Industry Research
4.4 Healthcare Market 2023-2030 ($M) - Global Industry Research
4.5 Travel & Hospitality Market 2023-2030 ($M) - Global Industry Research
4.6 Government Market 2023-2030 ($M) - Global Industry Research
4.7 High-Tech & Telecom Market 2023-2030 ($M) - Global Industry Research
5.Global Web Content Management Market Analysis By Component Market 2023-2030 (Volume/Units)
5.1 Solutions Market 2023-2030 (Volume/Units) - Global Industry Research
5.1.1 Digital Marketing Management Market 2023-2030 (Volume/Units)
5.1.2 Mobile & Social Content Management Market 2023-2030 (Volume/Units)
5.1.3 Web Experience Management Market 2023-2030 (Volume/Units)
5.1.4 Digital Asset Management Integration Market 2023-2030 (Volume/Units)
5.1.5 Web Creation & Edit Tools Market 2023-2030 (Volume/Units)
5.1.6 Content Analytics Market 2023-2030 (Volume/Units)
5.2 Services Market 2023-2030 (Volume/Units) - Global Industry Research
5.2.1 Professional Services Market 2023-2030 (Volume/Units)
5.2.2 Managed Services Market 2023-2030 (Volume/Units)
6.Global Web Content Management Market Analysis By Deployment Type Market 2023-2030 (Volume/Units)
6.1 Cloud Market 2023-2030 (Volume/Units) - Global Industry Research
6.2 On-Premises Market 2023-2030 (Volume/Units) - Global Industry Research
7.Global Web Content Management Market Analysis By Organization Size Market 2023-2030 (Volume/Units)
7.1 Large Enterprises Market 2023-2030 (Volume/Units) - Global Industry Research
7.2 Small & Medium-Sized Enterprises Market 2023-2030 (Volume/Units) - Global Industry Research
8.Global Web Content Management Market Analysis By Vertical Market 2023-2030 (Volume/Units)
8.1 Media & Entertainment Market 2023-2030 (Volume/Units) - Global Industry Research
8.2 Retail & Consumer Goods Market 2023-2030 (Volume/Units) - Global Industry Research
8.3 Education Market 2023-2030 (Volume/Units) - Global Industry Research
8.4 Healthcare Market 2023-2030 (Volume/Units) - Global Industry Research
8.5 Travel & Hospitality Market 2023-2030 (Volume/Units) - Global Industry Research
8.6 Government Market 2023-2030 (Volume/Units) - Global Industry Research
8.7 High-Tech & Telecom Market 2023-2030 (Volume/Units) - Global Industry Research
9.North America Web Content Management Market Analysis By Component Market 2023-2030 ($M)
9.1 Solutions Market 2023-2030 ($M) - Regional Industry Research
9.1.1 Digital Marketing Management Market 2023-2030 ($M)
9.1.2 Mobile & Social Content Management Market 2023-2030 ($M)
9.1.3 Web Experience Management Market 2023-2030 ($M)
9.1.4 Digital Asset Management Integration Market 2023-2030 ($M)
9.1.5 Web Creation & Edit Tools Market 2023-2030 ($M)
9.1.6 Content Analytics Market 2023-2030 ($M)
9.2 Services Market 2023-2030 ($M) - Regional Industry Research
9.2.1 Professional Services Market 2023-2030 ($M)
9.2.2 Managed Services Market 2023-2030 ($M)
10.North America Web Content Management Market Analysis By Deployment Type Market 2023-2030 ($M)
10.1 Cloud Market 2023-2030 ($M) - Regional Industry Research
10.2 On-Premises Market 2023-2030 ($M) - Regional Industry Research
11.North America Web Content Management Market Analysis By Organization Size Market 2023-2030 ($M)
11.1 Large Enterprises Market 2023-2030 ($M) - Regional Industry Research
11.2 Small & Medium-Sized Enterprises Market 2023-2030 ($M) - Regional Industry Research
12.North America Web Content Management Market Analysis By Vertical Market 2023-2030 ($M)
12.1 Media & Entertainment Market 2023-2030 ($M) - Regional Industry Research
12.2 Retail & Consumer Goods Market 2023-2030 ($M) - Regional Industry Research
12.3 Education Market 2023-2030 ($M) - Regional Industry Research
12.4 Healthcare Market 2023-2030 ($M) - Regional Industry Research
12.5 Travel & Hospitality Market 2023-2030 ($M) - Regional Industry Research
12.6 Government Market 2023-2030 ($M) - Regional Industry Research
12.7 High-Tech & Telecom Market 2023-2030 ($M) - Regional Industry Research
13.South America Web Content Management Market Analysis By Component Market 2023-2030 ($M)
13.1 Solutions Market 2023-2030 ($M) - Regional Industry Research
13.1.1 Digital Marketing Management Market 2023-2030 ($M)
13.1.2 Mobile & Social Content Management Market 2023-2030 ($M)
13.1.3 Web Experience Management Market 2023-2030 ($M)
13.1.4 Digital Asset Management Integration Market 2023-2030 ($M)
13.1.5 Web Creation & Edit Tools Market 2023-2030 ($M)
13.1.6 Content Analytics Market 2023-2030 ($M)
13.2 Services Market 2023-2030 ($M) - Regional Industry Research
13.2.1 Professional Services Market 2023-2030 ($M)
13.2.2 Managed Services Market 2023-2030 ($M)
14.South America Web Content Management Market Analysis By Deployment Type Market 2023-2030 ($M)
14.1 Cloud Market 2023-2030 ($M) - Regional Industry Research
14.2 On-Premises Market 2023-2030 ($M) - Regional Industry Research
15.South America Web Content Management Market Analysis By Organization Size Market 2023-2030 ($M)
15.1 Large Enterprises Market 2023-2030 ($M) - Regional Industry Research
15.2 Small & Medium-Sized Enterprises Market 2023-2030 ($M) - Regional Industry Research
16.South America Web Content Management Market Analysis By Vertical Market 2023-2030 ($M)
16.1 Media & Entertainment Market 2023-2030 ($M) - Regional Industry Research
16.2 Retail & Consumer Goods Market 2023-2030 ($M) - Regional Industry Research
16.3 Education Market 2023-2030 ($M) - Regional Industry Research
16.4 Healthcare Market 2023-2030 ($M) - Regional Industry Research
16.5 Travel & Hospitality Market 2023-2030 ($M) - Regional Industry Research
16.6 Government Market 2023-2030 ($M) - Regional Industry Research
16.7 High-Tech & Telecom Market 2023-2030 ($M) - Regional Industry Research
17.Europe Web Content Management Market Analysis By Component Market 2023-2030 ($M)
17.1 Solutions Market 2023-2030 ($M) - Regional Industry Research
17.1.1 Digital Marketing Management Market 2023-2030 ($M)
17.1.2 Mobile & Social Content Management Market 2023-2030 ($M)
17.1.3 Web Experience Management Market 2023-2030 ($M)
17.1.4 Digital Asset Management Integration Market 2023-2030 ($M)
17.1.5 Web Creation & Edit Tools Market 2023-2030 ($M)
17.1.6 Content Analytics Market 2023-2030 ($M)
17.2 Services Market 2023-2030 ($M) - Regional Industry Research
17.2.1 Professional Services Market 2023-2030 ($M)
17.2.2 Managed Services Market 2023-2030 ($M)
18.Europe Web Content Management Market Analysis By Deployment Type Market 2023-2030 ($M)
18.1 Cloud Market 2023-2030 ($M) - Regional Industry Research
18.2 On-Premises Market 2023-2030 ($M) - Regional Industry Research
19.Europe Web Content Management Market Analysis By Organization Size Market 2023-2030 ($M)
19.1 Large Enterprises Market 2023-2030 ($M) - Regional Industry Research
19.2 Small & Medium-Sized Enterprises Market 2023-2030 ($M) - Regional Industry Research
20.Europe Web Content Management Market Analysis By Vertical Market 2023-2030 ($M)
20.1 Media & Entertainment Market 2023-2030 ($M) - Regional Industry Research
20.2 Retail & Consumer Goods Market 2023-2030 ($M) - Regional Industry Research
20.3 Education Market 2023-2030 ($M) - Regional Industry Research
20.4 Healthcare Market 2023-2030 ($M) - Regional Industry Research
20.5 Travel & Hospitality Market 2023-2030 ($M) - Regional Industry Research
20.6 Government Market 2023-2030 ($M) - Regional Industry Research
20.7 High-Tech & Telecom Market 2023-2030 ($M) - Regional Industry Research
21.APAC Web Content Management Market Analysis By Component Market 2023-2030 ($M)
21.1 Solutions Market 2023-2030 ($M) - Regional Industry Research
21.1.1 Digital Marketing Management Market 2023-2030 ($M)
21.1.2 Mobile & Social Content Management Market 2023-2030 ($M)
21.1.3 Web Experience Management Market 2023-2030 ($M)
21.1.4 Digital Asset Management Integration Market 2023-2030 ($M)
21.1.5 Web Creation & Edit Tools Market 2023-2030 ($M)
21.1.6 Content Analytics Market 2023-2030 ($M)
21.2 Services Market 2023-2030 ($M) - Regional Industry Research
21.2.1 Professional Services Market 2023-2030 ($M)
21.2.2 Managed Services Market 2023-2030 ($M)
22.APAC Web Content Management Market Analysis By Deployment Type Market 2023-2030 ($M)
22.1 Cloud Market 2023-2030 ($M) - Regional Industry Research
22.2 On-Premises Market 2023-2030 ($M) - Regional Industry Research
23.APAC Web Content Management Market Analysis By Organization Size Market 2023-2030 ($M)
23.1 Large Enterprises Market 2023-2030 ($M) - Regional Industry Research
23.2 Small & Medium-Sized Enterprises Market 2023-2030 ($M) - Regional Industry Research
24.APAC Web Content Management Market Analysis By Vertical Market 2023-2030 ($M)
24.1 Media & Entertainment Market 2023-2030 ($M) - Regional Industry Research
24.2 Retail & Consumer Goods Market 2023-2030 ($M) - Regional Industry Research
24.3 Education Market 2023-2030 ($M) - Regional Industry Research
24.4 Healthcare Market 2023-2030 ($M) - Regional Industry Research
24.5 Travel & Hospitality Market 2023-2030 ($M) - Regional Industry Research
24.6 Government Market 2023-2030 ($M) - Regional Industry Research
24.7 High-Tech & Telecom Market 2023-2030 ($M) - Regional Industry Research
25.MENA Web Content Management Market Analysis By Component Market 2023-2030 ($M)
25.1 Solutions Market 2023-2030 ($M) - Regional Industry Research
25.1.1 Digital Marketing Management Market 2023-2030 ($M)
25.1.2 Mobile & Social Content Management Market 2023-2030 ($M)
25.1.3 Web Experience Management Market 2023-2030 ($M)
25.1.4 Digital Asset Management Integration Market 2023-2030 ($M)
25.1.5 Web Creation & Edit Tools Market 2023-2030 ($M)
25.1.6 Content Analytics Market 2023-2030 ($M)
25.2 Services Market 2023-2030 ($M) - Regional Industry Research
25.2.1 Professional Services Market 2023-2030 ($M)
25.2.2 Managed Services Market 2023-2030 ($M)
26.MENA Web Content Management Market Analysis By Deployment Type Market 2023-2030 ($M)
26.1 Cloud Market 2023-2030 ($M) - Regional Industry Research
26.2 On-Premises Market 2023-2030 ($M) - Regional Industry Research
27.MENA Web Content Management Market Analysis By Organization Size Market 2023-2030 ($M)
27.1 Large Enterprises Market 2023-2030 ($M) - Regional Industry Research
27.2 Small & Medium-Sized Enterprises Market 2023-2030 ($M) - Regional Industry Research
28.MENA Web Content Management Market Analysis By Vertical Market 2023-2030 ($M)
28.1 Media & Entertainment Market 2023-2030 ($M) - Regional Industry Research
28.2 Retail & Consumer Goods Market 2023-2030 ($M) - Regional Industry Research
28.3 Education Market 2023-2030 ($M) - Regional Industry Research
28.4 Healthcare Market 2023-2030 ($M) - Regional Industry Research
28.5 Travel & Hospitality Market 2023-2030 ($M) - Regional Industry Research
28.6 Government Market 2023-2030 ($M) - Regional Industry Research
28.7 High-Tech & Telecom Market 2023-2030 ($M) - Regional Industry Research
LIST OF FIGURES
1.US Web Content Management Market Revenue, 2023-2030 ($M)2.Canada Web Content Management Market Revenue, 2023-2030 ($M)
3.Mexico Web Content Management Market Revenue, 2023-2030 ($M)
4.Brazil Web Content Management Market Revenue, 2023-2030 ($M)
5.Argentina Web Content Management Market Revenue, 2023-2030 ($M)
6.Peru Web Content Management Market Revenue, 2023-2030 ($M)
7.Colombia Web Content Management Market Revenue, 2023-2030 ($M)
8.Chile Web Content Management Market Revenue, 2023-2030 ($M)
9.Rest of South America Web Content Management Market Revenue, 2023-2030 ($M)
10.UK Web Content Management Market Revenue, 2023-2030 ($M)
11.Germany Web Content Management Market Revenue, 2023-2030 ($M)
12.France Web Content Management Market Revenue, 2023-2030 ($M)
13.Italy Web Content Management Market Revenue, 2023-2030 ($M)
14.Spain Web Content Management Market Revenue, 2023-2030 ($M)
15.Rest of Europe Web Content Management Market Revenue, 2023-2030 ($M)
16.China Web Content Management Market Revenue, 2023-2030 ($M)
17.India Web Content Management Market Revenue, 2023-2030 ($M)
18.Japan Web Content Management Market Revenue, 2023-2030 ($M)
19.South Korea Web Content Management Market Revenue, 2023-2030 ($M)
20.South Africa Web Content Management Market Revenue, 2023-2030 ($M)
21.North America Web Content Management By Application
22.South America Web Content Management By Application
23.Europe Web Content Management By Application
24.APAC Web Content Management By Application
25.MENA Web Content Management By Application
26.Opentext Corporation, Sales /Revenue, 2015-2018 ($Mn/$Bn)
27.Oracle Corporation, Sales /Revenue, 2015-2018 ($Mn/$Bn)
28.Adobe Systems Incorporated, Sales /Revenue, 2015-2018 ($Mn/$Bn)
29.International Business Machines Corporation, Sales /Revenue, 2015-2018 ($Mn/$Bn)
30.SDL PLC, Sales /Revenue, 2015-2018 ($Mn/$Bn)
31.Microsoft Corporation, Sales /Revenue, 2015-2018 ($Mn/$Bn)
32.Sitecore Corporation A/S, Sales /Revenue, 2015-2018 ($Mn/$Bn)
33.E-Spirit AG, Sales /Revenue, 2015-2018 ($Mn/$Bn)
34.Crownpeak Technology, Sales /Revenue, 2015-2018 ($Mn/$Bn)