Market Overview:

The  size is estimated to reach $1.6 Billion by 2031, growing at a CAGR of 7.9% during the forecast period 2025-2031, according to a recent report published by IndustryARC, titled, “U.S. Electric Scooter Market - By Product Type (Stand-Up Scooters, Sit-Down Scooters), By Motor Type (Brushless DC Motors, Brushed DC Motors), By Drive Type (Belt Drive, Chain Drive, Hub Drive), By Voltage (24V, 36V, 48V, >48V), By Mileage per charge (<30 miles, 31-50 miles, 51-75 miles, 76-100 miles), By Speed Limit (<15mph, 15-25mph, >25mph), By Battery Type (Lithium-ion Batteries, Lead-Acid Batteries, Others), By Application (Personal, Commercial), By Distribution Channel (Online Retail, Offline Retail), Opportunity Analysis & Industry Forecast, 2025-2031.

The U.S. electric scooter market is experiencing significant growth, driven by a dynamic interplay of factors. Escalating traffic congestion, surging fuel prices, and heightened environmental awareness are creating a strong demand for alternative transportation solutions. Electric scooters, with their practicality, sustainability, and cost-effectiveness, are well-positioned to capitalize on these market dynamics, offering an attractive and enjoyable mode of urban transportation.

Online Retail dominate in 2024:

Online retail channels dominate the U.S. Electric Scooter market in 2024, driven by the rise of e-commerce, consumer preference for online shopping, and effective digital marketing strategies. The rapid growth of e-commerce platforms has significantly impacted consumer purchasing habits, with a strong shift towards online shopping across various sectors, including consumer electronics. Many manufacturers have adopted direct-to-consumer (DTC) models, selling directly to consumers through their own online platforms, reducing costs and offering competitive pricing. These factors have contributed to the significant growth of online sales in the U.S. Electric Scooter market, solidifying the dominance of online retail channels.

U.S. Electric Scooter Market: Key Takeaways 

Environmental Concerns

Growing environmental concerns are a significant driver of the U.S. Electric Scooter market. Rising awareness of climate change and the need to reduce our carbon footprint are prompting consumers to seek more sustainable transportation options. According to US environmental protection agency, Greenhouse gas (GHG) emissions from transportation account for about 28 percent of total U.S. greenhouse gas emissions, making it the largest contributor of U.S. GHG emissions. Electric scooters, with their zero tailpipe emissions, offer a compelling alternative to gasoline-powered vehicles, providing a solution to environmental concerns arising from the transportation sector. This trend is further supported by government initiatives promoting sustainable transportation, such as investments in bike lanes and electric vehicle charging infrastructure. As consumers increasingly prioritize sustainability, electric scooters are poised to play an increasingly important role in the urban transportation landscape.

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Technological Advancements

Technological advancements are significantly impacting the U.S. Electric Scooter market, driving innovation and enhancing the overall user experience. BLDC motors have become the dominant motor technology, offering superior performance, efficiency, and reduced maintenance. Li-ion battery technology continues to evolve, offering higher energy density, faster charging times, and improved durability, resulting in longer ranges and shorter charging times. Furthermore, the integration of smart technologies, such as smartphone connectivity, and GPS tracking, is enhancing user experience and enabling advanced features like geofencing and remote diagnostics. These technological advancements are not only improving the performance and efficiency of electric scooters but also enhancing the overall user experience, driving consumer demand and shaping the future of the U.S. Electric Scooter market.

Scope of the Report: 

Report Metric

Details

Base Year Considered

2024

Forecast Period

2025–2031

CAGR

7.9%

Market Size in 2030

$1.6 Billion

Segments Covered

By Product Type, By Motor Type, By Drive Type, By Voltage, By Milage per charge, By Speed Limit, By Battery Type, By Application and By Distribution Channel

Key Market Players

1.     Keeway Group

2.     Apollo

3.     Vmoto Limited

4.     Micro Mobility Systems AG

5.     NIU

6.     Razor USA LLC

7.     Mercane

8.     Hover

9.     Boosted USA

10.   Swagtron

 

 

Recent Developments:

•    In January 2024, Riley Scooter, a Cambridge-based company, announced the upcoming launch of the RS3 Electric scooter in the US market. This innovative e-scooter, the world's first fully foldable and compact model, is set to debut in April.

•    In February 2023, Lyft unveiled a new dockable e-scooter model alongside a pioneering micromobility station designed to encourage responsible parking. This innovative system allows the e-scooter to be customized to park in the station, lock to a fixed object, or charge in grid-connected stations or through battery swapping.

U.S. Electric Scooter Market: Competitive Landscape

Key companies profiled in the U.S. Electric Scooter Market are Keeway Group, Apollo, Vmoto Limited, Micro Mobility Systems AG, NIU, Razor USA LLC, Mercane, Hover, Boosted USA, Swagtron and others.

Related Reports:

Electric Scooters Market - Electric Scooters Market size is estimated to reach $16 billion by 2030, growing at a CAGR of 12% during the forecast period 2024 – 2030. Rising fuel costs due to supply shortages and governments promote the use of electric vehicles drives the market.

Electric Vehicle Battery Market - Electric Vehicle Battery Market is analyzed to grow at a CAGR of 20.31% during the forecast 2024-2030 to reach $202.60billion in 2030. One prominent trend driving the demand for EVBs is the increasing focus on government policies and investments aimed at bolstering public charging infrastructure.

Micromobility Market -The Micromobility market size is estimated to reach $54.1 Billion by 2027, growing at a CAGR of 13.5% during the forecast period 2022-2027, attributed to increased urban traffic congestion as well as lack of parking spaces, rising fuel prices and sustainability concerns, increasing shift towards electric scooters and electric skateboards and so on.

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